Monday, March 5, 2012

International Prostate Cancer Foundation Media Day with Oscar Robertson





NBA All-Star Legend Oscar Robertson speaks out to create awareness! Oscar not only sits on the board of the Foundation, he is also the Honorary Chair of the Foundations Launch Gala that will be held March 10th. I am so grateful to be working alongside one of NBA's greatest legends in conjuncture with The International Prostate Cancer Foundation.

Dr. Vipul Patel, a renowned prostate-cancer surgeon, has operated on more than 5,000 men from around the world, including Oscar Robertson which is how the former NBA legend got involved. In launching this foundation, Dr. Patel's goal is to make Central Florida the global epicenter for the battle against prostate cancer, a disease that is currently the number 2 cancer killer among men.

In Partnership with Julison Communications and The International Prostate Cancer Foundation we have been working on a National Public Relations Campaign to promote the launch of the foundation and educate the public on some of the important facts of prostate cancer! Thursday, February 22nd Oscar participated in a Media Tour that helped us officially launch The International Prostate Cancer Foundation and create awareness world wide on the importance of getting screened. The measures being taken by the Foundation will help educate men worldwide about the danger of prostate cancer and hopefully as a result we will all see the battle of this cancer become increasingly less threatening to men everywhere. 

With the help of Oscar Robertson the Foundation was able to get worldwide coverage and reach millions with the campaign of prostate cancer awareness. ESPN, Bloomberg News, Yahoo! Sports, Fox Sports Radio, NPR and Sporting News are just a few of the media outlets that also featured the story!
  
  
Emcee of the Education Event, Greg Francis (left), Oscar Robertson (center), Dr. Vipul Patel (right)

Oscar got a great surprise when this fan asked him to sign his FRESHMAN year high school yearbook.

Click on this image to see Dr. Patel and Oscar's appearance on Good Day Orlando

Oscar at one of the many radio interviews he did across the nation.

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